our Approach

Shape Your Culture
for Success

Organizations fully aligned on purpose, strategy, and culture average a +44.5% change in revenue growth over three years.

Source: Culture Partners and Stanford Research 2023

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Unleash The Power of Culture to Deliver Results

Culture Partners Culture Equation

The Culture Equation

Align and Accelerate Results

The more you align your culture with your purpose and strategy, the more you’ll gain business advantage. Working with Culture Partners, you’ll define the desired culture, tie it to long-term business goals, and scale sustained behavior change and accountability throughout your organization.

This approach employs the Culture Equation®, a framework that gives your organization an understanding of where and how culture fits into the bigger picture. In it, culture acts as the amplifier for purpose and strategy—powering your ability to achieve critical business results.


PETRONAS has experienced accelerated results and strategy execution and speed-to-market while making excellent progress in our transformation journey since partnering with the leaders in culture change mangement.

Wan Zulkiflee

Former President and Group CEO, PETRONAS

Manage and Measure Culture

Did you know your employees’ past experiences lead to your company’s current results? For better results, first address the experiences holding your teams back from producing their best work. With Culture Partners, you’ll determine how to change learned behaviors influenced by those experiences to trigger desired improvements.

Culture Partners Results Pyramid

The Results Pyramid®

The Culture Equation Journey

To make lasting change, you’ll start by assessing where you are now to establish a benchmark and focus your journey on desired results. Then you’ll define and align your purpose, strategy, and culture to achieve those results. With alignment, you’re ready to activate and equip your organization to make and accelerate progress. The iterative process returns to assessment to pivot where needed and drive continuous improvement, better business outcomes, and sustainability.

Here’s an example of how that four-step process works along the Culture Equation Journey.


With Culture Partners evaluating and analyzing your progress, you’ll know exactly where you are and where you need to go next.


Define and align around your unique Culture Equation—the purpose, strategy, and cultural beliefs that you need to drive results.


Develop a culture plan and enable internal champions to embed your Culture Equation into people’s daily behaviors.


Build momentum with elevated accountability across your entire organization. Integrate culture management into everyday systems and operations.

Book 30 minutes with a Senior Partner to discuss your goals!

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